Crafting a Sustainable Brand. CiscoHome.
“Garza Group has been an essential partner in the shaping of our vision, our mission, and our values. Their ability to transform our dreams and strengths into clear messages has been a fundamental force in our branding process.”
Francisco Pinedo – CEO / Cisco Brothers
“As one of Los Angeles' largest residential furniture manufacturers, Cisco Brothers required a new strategy to better thrive in the emerging global marketplace. Garza Group helped reenergize the brand and reposition the company as a leader in sustainability. Using our proprietary tool, Brand Platform, we helped link the company's values, attributes and resources with today's environmentally conscious consumers leading to the introduction of the manufacturer's first retail initiative, CiscoHome. Today, the company has a nationwide retail footprint.
Founders Cisco and Alba Pinedo are active advocates of building the communities where their stores are located and vigorously support a number of local initiatives to improve people’s quality of life.”